World Liberty Financial (WLFI), a crypto project with deep political connections, made a high-profile move in February, acquiring 200 million of its native tokens.
The purchase, worth an undisclosed sum, followed a $10 million withdrawal from Binance, adding to ongoing speculation about WLFI’s asset management strategy.
This latest transaction, first reported by on-chain analytics firm On-Chain Lens, signals a shift in WLFI’s approach, emphasising direct token accumulation.
6 hours ago, A newly created MultiSig wallet by #Trump‘s World Liberty Finance (@worldlibertyfi) has withdrawn $10M $USDC from #Binance and bought 200M $WLFi. Address: 0xe54a7f3714c8d104783b207799d6d9985cd68539 Data @nansen_ai
The project’s financial activities have drawn scrutiny, particularly given its ties to the Trump family, which retains a controlling stake in WLFI’s revenue.
With no tangible DeFi lending services yet in place, questions continue to swirl over WLFI’s endgame—whether it is a legitimate financial venture or a political war chest in disguise.
$455M raised, but where’s the utility?
Despite branding itself as a decentralised finance (DeFi) lending platform, WLFI has yet to roll out any core financial products.
According to a BitMart Research, the project has raised a staggering $455 million in token sales as of February 9, 2025.
WLFI’s first public sale brought in $319 million by selling 21.3 billion tokens at $0.015 each, while a second round priced at $0.05 per token secured an additional $136 million.
These numbers highlight significant investor interest, but with no lending or borrowing functionalities launched, the token’s actual use case remains unclear.
Instead of focusing on DeFi services, WLFI has prioritised asset accumulation.
The project now holds an estimated $327 million in digital and centralised exchange assets, suggesting a strategy focused on market positioning rather than practical utility.
Source: BitMart
WLFI’s asset allocations raise concerns
WLFI’s approach to treasury management has sparked debate, particularly due to its concentration of funds in specific assets.
Before its latest purchase, WLFI had $47.49 million in stablecoins and had transferred $307.4 million to Coinbase Prime, a move indicating a preference for regulated custodial storage.
The platform’s investments also heavily favour Real-World Assets (RWAs) and DeFi protocols. Its exposure to Bitcoin and Ethereum remains substantial, aligning with broader trends in the crypto sector.
Market analysts argue that WLFI’s asset allocation strategy lacks transparency, particularly given its political affiliations and the control exerted by the Trump family over token revenues.
Adding to the intrigue, Justin Sun, founder of TRON, has emerged as WLFI’s largest institutional investor, contributing $75 million.
Sun’s involvement deepens WLFI’s ties to established crypto networks, but it also raises further questions about the project’s objectives.
WLFI has channelled $63.41 million into Sun-linked assets such as TRX and Wrapped Bitcoin, reinforcing speculation that its financial ecosystem may be more about consolidation than decentralisation.
Politics over DeFi?
WLFI’s close association with the Trump family has led many to view it less as a financial innovation and more as a politically charged asset.
The Trump family’s control over 75% of WLFI’s token sale revenue has intensified scrutiny over whether the project is a legitimate DeFi initiative or merely a mechanism to leverage political influence for financial gain.
While crypto-backed political funding is not new, WLFI’s approach differs in scale and execution.
By accumulating vast reserves and aligning itself with high-profile figures like Sun, the project presents itself as a power player in both financial and political spheres.
Without a clear product roadmap, its status as a DeFi lender remains largely theoretical.
As the crypto industry grapples with regulatory scrutiny, WLFI’s next moves will be crucial in determining its long-term viability.
Whether the project will finally introduce real DeFi services or continue its asset accumulation remains to be seen.
But with $455 million raised, a growing list of influential investors, and direct ties to a high-profile political dynasty, WLFI is unlikely to fade from the spotlight anytime soon.
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